June 14, 2026 - Rothian Digital

Samsung Just Made Premium TV Advertising Programmable: What UAE Advertisers Must Do Now

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June 14, 2026

Programmatic CTV advertising UAE: a premium TV remote control lies flat on a dark slate surface, lit from the left by a warm amber directional light source, the remote's buttons casting fine shadows across the surface, product photography style on deep charcoal background

Samsung Ads opened its Smart TV home screens to programmatic buying via The Trade Desk and Google DV360 on 10…

Real-Time or Left Behind: How AI Is Winning the World Cup 2026 Marketing Race for UAE Brands

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June 14, 2026

World Cup 2026 AI marketing UAE brands: a classic black-and-white football rests on a dark turf surface directly beneath a single intense amber-gold overhead spotlight, the ball's panels casting sharp geometric shadows on the turf, product photography style on near-black background

The World Cup 2026 is generating $10.5 billion in additional global ad spend, and AI is already deciding who wins…

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